Elon Musk has said the vehicles Tesla (NASDAQ: TSLA) is selling today could become appreciating assets over time. We're starting to see a preview of what the CEO means by that. The electric-car maker said on Monday that on July 1, it is increasing the price of its full self-driving capability by $1,000, and more price increases are likely in the future.
The price increase comes as Tesla continues to roll out new features for its self-driving capability, which is currently only an advanced driver-assist package.
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